Skype Takes On Advertising
Skype is the new generation’s greatest innovation on communication. It makes getting in touch with friends and family all over the world fast, convenient, and affordable. And like with any other...
View ArticleGroupOn ‘Breaks Up’ With CP&B
AdAge recently reported Groupon’s separation with CP&B, an advertising agency known for its edgy creatives. The latter was responsible for making Groupon’s controversial Super Bowl in-game ad...
View ArticleOne Article, Many Channels
If you’re not currently using content as a marketing tool, why not? The power of the written word combined with the social tools available on the internet make any writing you (or a representative of...
View Article3 Tools That Make Blogging Easier
Now that I’ve sold you on the benefits of blogging, I’d like to share some tools that make the task easier. Here’s what’s making me smile when I blog these days (I write for 5+ different blogs, so I...
View ArticleTurn Yourself into an Expert Through Blogging
I always tell people that they are experts in something. That might be getting stains out of the carpet. Pet allergies. Social media. Mobile apps. Food trucks. Whatever it is, you can probably talk for...
View ArticleGet More Eyeballs with Creative Commons Photos
We all know how many words a picture speaks. So it should be no surprise that blog posts with photos get more attention. They’re pretty and fun to look at. Compare these two blog posts (they’re both...
View ArticleNot Working With Female Bloggers Yet? You’re Missing a Huge Market
I’ve long been an advocate of brands working with bloggers. Every blog has an audience of readers who trust the blogger’s opinion, and often they trust the blogger more than traditional advertising. I...
View Article3 Ways Bloggers Are Your Brand Evangelists
There’s no denying that bloggers are quickly becoming respected for their influence. Brands are starting to come around when it comes to working with bloggers to get the word out about their products....
View ArticleWhen Your Blogging Well Runs Dry
If you’re writing a company or professional blog, the idea of writing on your industry into perpetuity may be daunting. How can you possibly continue to come up with relevant articles every few days?...
View ArticleLead411 Reveals List of Hottest Companies in DC
Lead4112222 begins the second quarter of the year with a lot of excitement for DC, as the company announces the list of Hottest Companies in the DC area. As part of the Lead411 teams daily tasks, they...
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